Plate my Meal aims to improve the health of children and families by encouraging better nutrition through preventive education. The company has developed a simple habit-building solution that provides a set of tools for planning healthy meals. Plate my Meal's Daily Meal Plan assists children and parents in quickly planning the next healthy meal by determining when, what, and how much to eat.

The Plate my Meal concept consists of five plates, one for each meal or snack of the day, with graphic recommendations for the relevant food groups, suggested food choices for each group, and compartments representing the recommended portion size.

Plate my Meal's concept and products are backed by clinical trials that have demonstrated a significant impact on the eating habits of children and families. The products have been endorsed by Israel's Ministries of Health and Education.