Company Overview
Snapshot
Founded in December 2016, PLAY.WORKS has 51–200 employees and has raised $2.32M across one funding round from Vala Capital. In June 2019, the company secured a strategic investment from Vala Capital.
Business overview
PLAY.WORKS develops and publishes games, operating a platform that distributes content across a network of over 200 million televisions. The company's platform is available on major connected TV providers such as Comcast, Cox, Videotron, Rogers, Sky, British Telecom, Vizio, and Samsung. PLAY.WORKS focuses on the Media & Entertainment Technologies sector, specifically in digital content engagement and entertainment, targeting the gaming industry, mobile gaming, and general consumers.
Strategic signal
In January 2025, PLAY.WORKS announced a partnership with Khaby Lame, a prominent TikTok creator, to feature his content on its Connected TV (CTV) network. This collaboration signals the company's strategy to leverage popular digital personalities to expand its audience and content offerings within the CTV gaming and entertainment space, enhancing its market position and appeal to a broader consumer base.
Log in to access full profile ›Company Intelligence Q&A
- What is PLAY.WORKS' primary business?
- PLAY.WORKS develops and publishes games and original TV channels for Connected TV (CTV) platforms, distributing content across a network of over 200 million televisions.
- When was PLAY.WORKS founded?
- PLAY.WORKS was founded in December 2016.
- How much capital has PLAY.WORKS raised?
- PLAY.WORKS has raised a total of $2.32M in funding.
- Which investor participated in PLAY.WORKS' funding round?
- In June 2019, PLAY.WORKS secured a strategic investment of £2 million from Vala Capital, as reported by PR Newswire.
- What was a significant recent partnership for PLAY.WORKS?
- In January 2025, PLAY.WORKS partnered with Khaby Lame, a leading TikTok creator, to bring his content to the PLAY.WORKS network on Connected TV.