Preen.Me
User-generated Content Marketing Platform
Company Overview
Snapshot
Founded in July 2011 by Haggai Klorman and Tamar Yaniv, Preen.Me operates with 1–10 employees. The company has raised $800,000 across one funding round from four investors. In October 2012, Preen.Me secured funding from investors including Genesis Partners and UpWest.
Business overview
Preen.Me is a marketing platform that leverages customer voices to influence purchasing behavior. The company focuses on user engagement, utilizing a community of content creators and followers to generate authentic, user-generated content and foster social engagement for brands such as Este Lauder, Coty, and LVMH. It operates within the Business Software sector, specifically in Sales & Marketing Solutions and Advertising Platforms, targeting consumers, particularly women, through web-based platforms.
Strategic signal
In March 2019, Preen.Me partnered with Cosmetic Executive Women to celebrate rising influencers, highlighting the company's strategic focus on leveraging community-driven content and influencer marketing within the beauty industry. This collaboration underscored Preen.Me's role in connecting brands with authentic voices and its commitment to fostering social engagement, signaling its value proposition in a competitive marketing landscape.
Log in to access full profile ›Company Intelligence Q&A
- What is Preen.Me's primary business?
- Preen.Me operates as a user-generated content marketing platform, enabling brands to engage with consumers through authentic content created by a community of influencers and followers.
- When was Preen.Me founded and by whom?
- Preen.Me was founded in July 2011 by co-founders Haggai Klorman and Tamar Yaniv.
- What was a significant partnership for Preen.Me?
- In March 2019, Preen.Me partnered with Cosmetic Executive Women to celebrate rising influencers, showcasing its role in the beauty industry's marketing ecosystem.
- What was Preen.Me's last disclosed funding event?
- In October 2012, Preen.Me raised $800,000 in a funding round with participation from investors including Genesis Partners and UpWest.
- Which industries does Preen.Me serve?
- Preen.Me serves various brands, including those in the beauty industry like Este Lauder, Coty, and LVMH, by providing user-generated content and social engagement solutions.