Price Backers
eCommerce Management Solution for Online Sellers
Company Overview
Snapshot
Founded in March 2020 by Omer Ashkenazi, Jonathan Tousson, and Efraim Hazony, Price Backers operates with 1–10 employees. The company secured $140,000 across one funding round from three investors. In March 2022, Price Backers participated in the Techstars Tel Aviv accelerator program.
Business overview
Price Backers provides an eCommerce SaaS solution designed to enhance customer confidence and relationships for online sellers. The company's core product, the Trust Relationship Management (TRM) system, aims to boost online shop retention by fostering trust through a proactive, automated, and fully managed price protection policy. This solution creates incentives for customers to return, serving the global eCommerce and online retail markets within the Business Software sector, specifically focusing on Sales & Marketing Solutions and e-Commerce Tools.
Strategic signal
In February 2023, Price Backers ceased operations, indicating a significant shift in its market trajectory. This development signals to investors and innovation teams that the company's business model or market fit faced substantial challenges, leading to its discontinuation. This event highlights the inherent risks and competitive pressures within the eCommerce SaaS landscape.
Log in to access full profile ›Company Intelligence Q&A
- What is Price Backers' primary offering?
- Price Backers offers an eCommerce SaaS solution, including its Trust Relationship Management (TRM) system, to help online sellers build customer confidence and increase retention through automated price protection policies.
- When was Price Backers founded and by whom?
- Price Backers was founded in March 2020 by Omer Ashkenazi, Jonathan Tousson, and Efraim Hazony.
- What was a significant milestone for Price Backers in 2022?
- In March 2022, Price Backers participated in the Techstars Tel Aviv accelerator program.
- What was the total disclosed funding received by Price Backers?
- Price Backers received $140,000 in total disclosed funding across one round. This funding included investments from Techstars Accelerator and Eitan Eliram.
- What is the current operational status of Price Backers?
- Price Backers ceased to operate in February 2023.