Profitect

Company Overview

Snapshot

Founded in January 2005 by Omer Matityahu and David Even-Haim, Profitect operated with 11–50 employees. The company raised a total of $10.22 million across 4 funding rounds from 4 investors. Profitect was acquired by Zebra Technologies Corp. (Nasdaq: ZBRA) in May 2019.

Business overview

Profitect Technologies delivered prescriptive analytic solutions designed to enhance revenue and reduce costs across the retail supply chain. The company's software utilized pattern-seeking algorithms to identify the root causes of anomalies such as inventory distortion, on-shelf availability, shrink, waste, damage, and process non-compliance. By translating these insights into actionable steps, Profitect helped retailers identify and control factors impacting their profitability. The company operated in the Enterprise Solutions sector, focusing on business software, IT, R&D, and data solutions, particularly software development tools for the commerce and retail industries.

Strategic signal

Profitect's acquisition by Zebra Technologies Corp. in May 2019 for $100 million signaled a strategic consolidation within the retail technology sector. This move by Zebra, a company with whom Profitect had a reseller agreement since January 2015 and strengthened collaboration in February 2019, indicated a clear intent to integrate Profitect's prescriptive analytics capabilities into a broader enterprise solution offering. For investors, this acquisition validated Profitect's technology and market position, highlighting the increasing value placed on advanced retail analytics for operational efficiency and profit amplification.

Company Intelligence Q&A

When was Profitect acquired and by whom?

Profitect was acquired by Zebra Technologies Corp. (Nasdaq: ZBRA) in May 2019.

Which investors participated in Profitect's October 2009 funding round?

In October 2009, Profitect received funding from Genesis Partners and Cedar Fund.

When did Profitect sign a reseller agreement with Zebra Technologies?

Profitect signed a reseller agreement with Zebra Technologies in January 2015.

Which company partnered with Profitect in February 2019?

Sobeys Inc. partnered with Profitect in February 2019.

Which investor participated in Profitect's April 2014 funding round?

In April 2014, Profitect received investment from Motorola Solutions Venture Capital.