Point Of View
Tools for Lightroom and Photoshop
Company Overview
Snapshot
Founded in July 2010 by Tal Ninio and Max Penson, Point Of View operated with 1–10 employees. The company ceased operations in September 2022.
Business overview
Point Of View develops software tools for image editing, specifically focusing on filters for Adobe Lightroom and Photoshop. The company's core technology provides users with a selection of filters designed to enhance workflow efficiency, explore creative effects, and produce professional-quality images. It serves markets within the Media & Entertainment Technologies sector, targeting consumers, professionals, and freelancers who utilize Adobe's photo editing software.
Strategic signal
In November 2019, Adobe announced its Photoshop Camera App with real-time editing capabilities. This development signaled a shift in the market towards integrated, real-time image processing tools, potentially impacting companies like Point Of View that offer specialized filters and effects for Adobe's ecosystem.
Log in to access full profile ›Company Intelligence Q&A
- What is Point Of View's primary business?
- Point Of View develops and offers a selection of filters for Adobe Lightroom and Photoshop, designed to help users work more efficiently and create professional images.
- When was Point Of View founded and by whom?
- Point Of View was founded in July 2010 by Tal Ninio and Max Penson.
- What is the operational status of Point Of View?
- Point Of View ceased to operate in September 2022.
- What market does Point Of View target?
- Point Of View targets consumers, professionals, and freelancers within the Media & Entertainment Technologies sector who use Adobe Photoshop and Lightroom for image editing.
- What was a notable market development in the image editing software space?
- In November 2019, Adobe announced its Photoshop Camera App, featuring real-time editing capabilities, indicating an evolution in image processing technology.