Pure Blue Fish

Company Overview

Snapshot

Founded in May 2016 by Igar Avrech, Nimrod Litvak, and Ehud Brill, Pure Blue Fish operates with 11–50 employees.

Business overview

Pure Blue Fish specializes in land-based marine fish farming, utilizing a proprietary Zero Water Discharge (ZWD) Recirculating Aquaculture System (RAS). This technology employs aerobic and anaerobic biological reactors to manage nitrogen and carbon cycles, enabling near-total water reclamation and recycling. The closed-loop process isolates production from the external environment, preventing wastewater discharge and minimizing disease transfer or biological pollution. The modular system allows for the cultivation of high-demand marine species, such as Yellowtail, near major population centers, reducing reliance on long-distance logistics and environmental impact.

Strategic signal

In June 2023, Pure Blue Fish announced plans to construct a land-based yellowtail farm in South Carolina. This strategic expansion into North America signals the company's intent to scale its proprietary Zero Water Discharge (ZWD) Recirculating Aquaculture System (RAS) technology and address growing demand for sustainable marine protein in key markets, demonstrating commercial validation and potential for broader market penetration.

Company Intelligence Q&A

What is Pure Blue Fish's core technology?

Pure Blue Fish develops Zero Water Discharge (ZWD) Recirculating Aquaculture Systems (RAS) for land-based marine finfish farming, using aerobic and anaerobic biological reactors for water reclamation and recycling.

When was Pure Blue Fish founded and by whom?

Pure Blue Fish was founded in May 2016 by Igar Avrech, Nimrod Litvak, and Ehud Brill.

What significant expansion plans did Pure Blue Fish announce in 2023?

In June 2023, Pure Blue Fish announced plans to construct a land-based yellowtail farm in South Carolina, indicating a strategic expansion of its operations.

What type of marine species does Pure Blue Fish cultivate?

Pure Blue Fish's modular system design enables the cultivation of high-demand marine species, such as Yellowtail.

What is the environmental impact of Pure Blue Fish's technology?

Pure Blue Fish's Zero Water Discharge (ZWD) technology significantly reduces wastewater release, minimizes nutrient loading in waterways, and shortens supply chains by enabling facilities near consumption centers, thereby lowering the transportation-related carbon footprint.