Personity.ai

Company Overview

Snapshot

Founded in January 2014 by Eran Borenstein and Lior Tal, Personity.ai operates with 11–50 employees. The company secured funding across two rounds from two investors. In June 2018, Personity.ai was acquired by Totango, marking a significant exit for the startup.

Business overview

Personity.ai develops business software focused on social media reputation management and HR solutions. The company's core technology, Personity.ai, is a machine learning-based platform that analyzes digital footprints to deduce user personality and preferences. This technology helps individuals improve their online reputation and job prospects, while also assisting companies in reducing time-to-hire and recruitment costs by ensuring cultural fit. Personity.ai serves the human resources management sector, leveraging artificial intelligence and machine learning to provide operations solutions.

Strategic signal

In June 2018, Personity.ai was acquired by Totango, a move that allowed Totango to extend its product leadership in enterprise customer success. This acquisition signals the strategic value of Personity.ai's machine learning capabilities in enhancing customer success platforms and highlights the growing importance of AI-driven insights in enterprise solutions.

Company Intelligence Q&A

When was Personity.ai acquired?

Personity.ai was acquired by Totango in June 2018.

What was the strategic rationale behind the acquisition of Personity.ai by Totango?

Totango acquired Personity.ai in June 2018 to extend its product leadership in enterprise customer success, integrating Personity.ai's machine learning capabilities into its offerings.

Who were the founders of Personity.ai?

Personity.ai was co-founded by Eran Borenstein, PhD and Lior Tal.

Which investors participated in Personity.ai's funding rounds?

In July 2014, Personity.ai received Pre-Seed funding from JVP. In September 2016, the company received A Round funding from JVP and Benhamou Global Ventures.

What is the primary focus of Personity.ai's technology?

Personity.ai's technology, based on machine learning, focuses on analyzing digital footprints to deduce user personality and preferences, aiding in social media reputation management and enhancing recruitment processes for companies.