righTune

Company Overview

Snapshot

Founded in April 2009, righTune operates with 1–10 employees and has raised a total of $850,000 across two funding rounds. The company secured a grant in January 2015.

Business overview

righTune provides an online marketing solution that leverages personalized background music to enhance the online experience for websites. Its core technology uses an ongoing learning mechanism to create an emotional ambiance that can influence consumer behavior and revenues. The company serves various online businesses, operating within the Business Software sector, specifically focusing on Sales & Marketing Solutions, Advertising Platforms, and e-Commerce Tools.

Strategic signal

In September 2013, startups.fm highlighted righTune's technology for providing automatic, intuitive, and personalized background music on websites to improve user engagement. This signals the company's early recognition for its innovative approach to integrating music and behavioral analytics to drive conversion optimization and branding in the digital marketing landscape.

Company Intelligence Q&A

What is righTune's primary offering?

righTune offers an online marketing solution that provides personalized background music for websites to create an emotional ambiance, aiming to influence consumer behavior and increase revenues.

When was righTune founded?

righTune was founded in April 2009.

How much capital has righTune raised in total?

righTune has raised a total of $850,000 across two funding rounds.