Company Overview
Snapshot
Founded in August 2019 by Yoni Asseraf and Tamir Ottensooser, Safe-On operated with 1–10 employees. The company was recognized as the winning startup at the New-Tech OnLine accelerator's final event in November 2020.
Business overview
Safe-On developed a smart attached helmet lock designed for eScooters, operating within the Automotive & Mobility Technologies sector. The company's device aimed to integrate seamlessly with existing eScooter apps and various eScooter models, requiring no external cables or power supply. Its core purpose was to enhance rider safety by promoting helmet use, thereby minimizing head injury risks for micromobility companies and their users.
Strategic signal
In November 2020, Safe-On was announced as the winning startup at the New-Tech OnLine accelerator's final event. This recognition provided significant validation for Safe-On's innovative smart helmet lock technology, signaling its potential to address critical safety challenges within the rapidly expanding micromobility market and attracting attention from industry stakeholders and potential partners.
Company Intelligence Q&A
- What is Safe-On's primary product?
- Safe-On develops a smart attached helmet lock for eScooters, designed to integrate with any eScooter app and various eScooter types without requiring cables or external power.
- When was Safe-On founded?
- Safe-On was founded in August 2019.
- Who are the founders of Safe-On?
- Safe-On was co-founded by Yoni Asseraf, who serves as CEO, and Tamir Ottensooser, who is the Industrial Designer.
- What was a key recognition for Safe-On?
- In November 2020, Safe-On was named the winning startup at the final event of the New-Tech OnLine accelerator.
- What is the primary goal of Safe-On's device?
- Safe-On's add-on device aims to help micromobility companies increase helmet use and minimize the risk of rider head injuries.