Selectika

Company Overview

Snapshot

Founded in March 2020 by Tali Bezalel H, Micah Kaminer, and Dana Saggy, Selectika operates with 11–50 employees. The company has raised $500,000 across one funding round from 4 investors. In January 2022, Selectika received pre-seed funding from MENA Technology Fund.

Business overview

Selectika provides a visual AI and personalization system designed for online retailers. The company utilizes image recognition and data science to extract detailed product attributes from customer catalogs and analyze shopper particulars such as proportions, personal style, and size. Based on these algorithms, Selectika offers each shopper an optimized collection of products, aiming to improve customer engagement and retention while providing actionable insights for marketing teams. Its core technology focuses on artificial intelligence and machine learning within the business software sector, serving online retailers in markets like Europe and North America.

Strategic signal

In February 2022, Selectika was highlighted by Calcalistech for its focus on solving personalization challenges within the eCommerce sector. This indicates a strategic emphasis on addressing a critical pain point for online retailers, leveraging its visual AI technology to enhance the shopping experience and drive efficiency. The signal to investors is Selectika's commitment to innovation in a rapidly evolving market, positioning itself as a key player in improving customer engagement and retention for its B2B and B2B2C clients.

Company Intelligence Q&A

What is Selectika's primary focus?

Selectika focuses on providing a visual AI and personalization system for online retailers to enhance efficiency and improve customer engagement and retention.

What was a key development for Selectika in early 2022?

In January 2022, Selectika received pre-seed funding from MENA Technology Fund.

What technology does Selectika utilize?

Selectika utilizes image recognition and data science, powered by artificial intelligence and machine learning, to extract product attributes and analyze shopper particulars.

Which markets does Selectika serve?

Selectika serves geomarkets including Europe and North America.