SETT

Company Overview

Snapshot

Founded in December 2017 by Sara Klaben Avrahami and Shahar Graf, SETT operated with 1–10 employees. The company ceased operations in March 2019.

Business overview

SETT offered a subscription service for global home rentals, providing members with access to curated homes in various cities for a single monthly price. The company aimed to offer flexibility for last-minute trips, weekend getaways, and long-term stays, targeting individuals with nomadic lifestyles. Operating within the Fintech & Insurtech sector, SETT's model was designed to build infrastructure for flexible living arrangements.

Strategic signal

In April 2018, SETT was featured in Travel + Leisure, highlighting its innovative approach to enabling a global, nomadic lifestyle through a subscription-based rental service. This coverage underscored the company's early market validation and appeal to a growing demographic seeking flexible living and travel solutions.

Company Intelligence Q&A

What is SETT's primary business model?

SETT operated as a subscription service offering access to curated homes in multiple cities worldwide for a single monthly rental price, catering to both B2C and B2B segments.

When was SETT founded and by whom?

SETT was founded in December 2017 by co-founders Sara Klaben Avrahami and Shahar Graf.

What was SETT's operational status?

SETT ceased to operate in March 2019, transitioning to a Non-Active status.

What market did SETT primarily target?

SETT primarily targeted professionals and individuals with nomadic lifestyles, offering them full flexibility for various travel and living needs.

What was a notable early media mention for SETT?

In April 2018, SETT was featured in Travel + Leisure, which highlighted its subscription model for living around the world.