Similarweb

Company Overview

Snapshot

Founded in August 2007 by Or Offer, Similarweb operates with over 1,000 employees. The company has raised $392.2 million across 10 funding rounds from 14 investors. A significant milestone for the company was its public listing on the NYSE in May 2021.

Business overview

Similarweb provides businesses with digital data, analytics, and insights to support market analysis, strategy optimization, customer acquisition, and revenue growth. The company offers integrated solutions that deliver essential web and app data, helping users identify opportunities, mitigate competitive threats, and enhance decision-making processes. Its products are powered by advanced technology and comprehensive digital data, operating within the Business Software sector, specifically in Sales & Marketing Solutions and IT, R&D & Data Solutions, leveraging Artificial Intelligence, Machine Learning, and Natural Language Processing.

Strategic signal

In April 2025, Similarweb acquired The Search Monitor, a move that expands its capabilities in search marketing intelligence. This acquisition signals Similarweb's strategic intent to enhance its offerings in competitive analysis and digital marketing, providing more comprehensive tools for businesses to track brand opportunities and threats in the evolving digital landscape.

Company Intelligence Q&A

When did Similarweb go public?

Similarweb went public on the NYSE in May 2021.

What was a recent acquisition by Similarweb?

In April 2025, Similarweb acquired The Search Monitor, a company specializing in search marketing intelligence.

Who is the founder of Similarweb?

Similarweb was founded by Or Offer.

What is a recent product development from Similarweb?

In September 2025, Similarweb launched its MCP Server, designed to power AI workflows with comprehensive digital intelligence.

Has Similarweb made any recent board appointments?

In September 2024, Similarweb welcomed Lisa Campbell and Barak Eilam to its Board of Directors.