Simplee

Company Overview

Snapshot

Founded in November 2010 by Tomer Shoval, Roberto Rabinovich, and Tom Tsarfati, Simplee operated with 11–50 employees. The company secured $37.8 million in total capital across 4 funding rounds from 11 investors. Simplee was acquired by Flywire in February 2020.

Business overview

Simplee, operating in the Fintech and eCommerce sector, developed financial engagement software designed to streamline healthcare payments. Its core product unifies hospital and physician estimates, statements, payments, and credit, aiming to enhance patient satisfaction, improve payment success rates, and reduce operational costs for health systems and community hospitals. The company's solutions target healthcare providers, enabling digital patient engagement and optimizing revenue cycles.

Strategic signal

In February 2020, Simplee was acquired by Flywire, a strategic move aimed at transforming the healthcare payments experience. This acquisition integrated Simplee's technology to optimize digital payments and patient engagement, significantly strengthening Flywire's healthcare payments business and expanding its market share. This event signaled a consolidation within the healthcare fintech space, highlighting the increasing demand for digitized payment solutions to address challenges in patient engagement and healthcare finance.

Company Intelligence Q&A

What was the most significant corporate event for Simplee?

Simplee was acquired by Flywire in February 2020. This acquisition aimed to transform the healthcare payments experience by integrating Simplee's technology to optimize digital payments and patient engagement.

Who were the founders of Simplee?

Simplee was founded by Tomer Shoval, Roberto Rabinovich, and Tom Tsarfati.

When did Simplee receive its Series C funding?

In May 2016, Simplee received Series C funding from investors including Heritage Group.

What recognition did Simplee receive for its Patient Financial Care Platform?

In June 2017, Simplee's platform for Patient Financial Care received the Peer Reviewed by HFMA designation from the Healthcare Financial Management Association (HFMA).

What was the impact of Simplee's new online bill pay system for St. Luke's University Health Network?

In May 2018, St. Luke's University Health Network reported a 41 percent increase in self-service payments and a 4.5 out of 5-star satisfaction rating from patients using Simplee's new online bill pay system.