Snip Today

Company Overview

Snapshot

Founded in June 2016 by Ran Reichman and Rani Horev, Snip Today operated with 1–10 employees. The company ceased operations in February 2020.

Business overview

Snip Today developed a decentralized, community-powered news platform utilizing blockchain technology. Its core product, SnipCoin (an ERC20 token), facilitated transactions where advertisers purchased ad space and readers could tip writers or access premium features like ad-free content or personalized audio podcasts. The platform aimed to reward writers and deliver personalized news feeds through open-source algorithms, serving consumers and the media and entertainment industry, particularly in publishing.

Strategic signal

In February 2020, Snip Today ceased operations, indicating a strategic decision to exit the market. This event signals to investors and innovation teams the challenges faced by blockchain-based news platforms in achieving sustainable market traction or business models, despite initial technological promise.

Company Intelligence Q&A

What is Snip Today's primary business?

Snip Today developed a blockchain-based news platform designed to reward writers and provide personalized news feeds to users.

When was Snip Today founded?

Snip Today was founded in June 2016.

Who are the founders of Snip Today?

Snip Today was co-founded by Ran Reichman and Rani Horev.

What was the operational status of Snip Today?

Snip Today ceased operations in February 2020.

What technology did Snip Today utilize?

Snip Today utilized blockchain technology, centered around its ERC20 token, SnipCoin, for its decentralized news platform.