SodaStream

Homemade Soda and Sparkling Water System

Agriculture & Food Technologies
Acquired by Pepsico on Dec, 2018

Company Overview

Snapshot

Founded in January 1991, SodaStream operates with over 1,000 employees. The company has secured $12 million in total capital across 4 funding rounds. A significant milestone occurred in December 2018 when SodaStream was acquired by PepsiCo, marking a major exit for the company.

Business overview

SodaStream is a global manufacturer, distributor, and marketer of home carbonation systems. The company's core technology allows users to carbonate water and add flavors to create high-quality sparkling beverages at home. Serving the consumer market, SodaStream aims to reduce plastic bottle waste by providing an alternative for beverage consumption, operating within the Agriculture & Food Technologies sector, specifically Food Tech and Food Trade & Services.

Strategic signal

In October 2021, SodaStream laid off 300 production workers, indicating a significant operational restructuring. This move suggests a strategic re-evaluation of its manufacturing processes or a response to changing market demands, signaling potential shifts in the company's production strategy post-acquisition by PepsiCo.

Company Intelligence Q&A

When was SodaStream acquired?
SodaStream was acquired by PepsiCo in December 2018.
What was a key strategic initiative for SodaStream in late 2019?
In November 2019, PepsiCo announced plans to expand the SodaStream plant in southern Israel, indicating continued investment and growth strategy for the brand under its new ownership.
What operational change did SodaStream implement in October 2021?
In October 2021, SodaStream laid off 300 production workers, signaling a significant adjustment in its manufacturing operations.
What product development did SodaStream announce in October 2019?
In October 2019, SodaStream announced it would be replacing plastic bottles with metal alternatives, aligning with environmental sustainability goals.
What partnership did SodaStream engage in during January 2021?
In January 2021, PepsiCo integrated its bubly sparkling water brand with SodaStream, offering bubly concentrates for use in SodaStream machines.

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