Sodyo

Company Overview

Snapshot

Founded in June 2012 by Alon Raz, Rina Alon, and Alex Alon, Sodyo operates with 11–50 employees. The company has raised $11 million across four funding rounds from four investors.

Business overview

Sodyo is an innovative startup that provides next-generation scanning solutions designed to integrate physical and digital experiences for consumers. The company's core technology utilizes colorful visual codes that can be scanned by smartphones or CCTV cameras. Sodyo targets various industries, including advertising and media for interactive programs and ads, logistics for warehouse inventory and real-time tracking, and anti-counterfeiting for product authentication. The company operates within the Business Software sector, specifically focusing on Sales & Marketing Solutions and Advertising Platforms, as well as Media & Entertainment Technologies.

Strategic signal

In August 2022, ZIM announced an additional investment in Sodyo, highlighting continued strategic backing for the company's groundbreaking scanning technology. This follow-on investment signals strong investor confidence in Sodyo's potential to further disrupt the market by enhancing the integration of offline and online experiences across various industries.

Company Intelligence Q&A

What is Sodyo's primary offering?

Sodyo provides next-generation scanning solutions that integrate physical and digital consumer experiences using colorful visual codes scannable by smartphones or CCTV cameras.

When was Sodyo founded and by whom?

Sodyo was founded in June 2012 by Alon Raz, Rina Alon, and Alex Alon.

What was a key development for Sodyo in August 2022?

In August 2022, ZIM announced an additional investment in Sodyo, supporting its groundbreaking scanning technology.

What was a notable product introduction by Sodyo in March 2017?

In March 2017, Sodyo introduced FarQR, which it described as the next-generation QR Code, and also launched an Offline to Online lead generation solution for TV broadcasters.