Start.io

Company Overview

Snapshot

Founded in November 2010 by Gil Dudkiewicz and Ran Avidan, Start.io operates with 51–200 employees. The company has raised $5.5 million across two funding rounds from three investors. In August 2017, Start.io acquired Kibo Mobile, expanding its portfolio of mobile data technologies.

Business overview

Start.io is a business software company that provides a mobile data platform designed to help organizations derive insights and make data-driven decisions. Its core technology analyzes mobile user intents and behaviors to optimize strategies and drive growth for its partners. The company serves various markets, including advertising, marketing, and publishing, operating within the broader sectors of IT, R&D & Data Solutions, and Sales & Marketing Solutions.

Strategic signal

In January 2021, StartApp rebranded as Start.io, signaling a strategic repositioning and the introduction of a broader strategy. This move indicates the company's intent to expand its offerings beyond its original scope, aiming to provide more comprehensive mobile data solutions to its partners and potentially enter new market segments.

Company Intelligence Q&A

When was Start.io founded?

Start.io was founded in November 2010.

What was a significant strategic move by Start.io in 2021?

In January 2021, StartApp rebranded to Start.io, unveiling a strategic repositioning and a broader company strategy.

What was Start.io's first funding round?

Start.io secured its first funding round in November 2010 from Cedar Fund and Ascent Venture Partners.

What acquisition did Start.io make in 2017?

In August 2017, Start.io acquired Kibo Mobile, adding to its portfolio of mobile data technologies.

How many applications has Start.io integrated with?

As of November 2018, Start.io was integrated into 500,000 applications worldwide.