Supersmart

Company Overview

Snapshot

Founded in January 2015 by Barak Abitbol, Supersmart operates with 11–50 employees. The company has raised a total of $20 million across two funding rounds from two investors. In January 2022, Supersmart secured funding to expand its autonomous fast checkout system.

Business overview

Supersmart provides AI-driven, fully automated checkout and plug-and-play products for brick-and-mortar retailers. Its technology transforms existing retail formats into fully digitalized, frictionless stores, incorporating a validation engine designed to eliminate potential loss. The company's core offerings include autonomous fast track checkout and autonomous 'Grab & Go' instant checkout, serving the retail and food service industries.

Strategic signal

In October 2022, Gideon Shmuel was appointed as the new CEO of Supersmart. This leadership change signals a potential strategic shift or renewed focus for the company as it continues to develop and deploy its AI-powered autonomous checkout solutions in the competitive retail technology market.

Company Intelligence Q&A

What is Supersmart's primary focus?

Supersmart specializes in providing AI-powered autonomous checkout solutions for brick-and-mortar retailers, aiming to create frictionless shopping experiences and prevent loss.

When was Supersmart founded?

Supersmart was founded in January 2015.

Who is the current CEO of Supersmart?

Gideon Shmuel was appointed as the CEO of Supersmart in October 2022.

What was a significant funding event for Supersmart?

In January 2022, Supersmart raised funding for its autonomous fast checkout system, with Millennium Food-Tech participating in the investment.

Has Supersmart formed any notable partnerships?

In January 2019, Supersmart announced a partnership with Bizerba and Checkpoint Systems to offer comprehensive shopping options for global retailers.