tag-a-bag

Company Overview

Snapshot

Founded in January 2012 by Ran Rosin and Dori Chitayat, tag-a-bag operated with 1–10 employees. The company was recognized with the 2012 NFC-Forum innovation award.

Business overview

tag-a-bag developed a bag location system leveraging NFC technology, a mobile application, and a cloud backend. The system enabled users to quickly locate tagged luggage and facilitated lost-and-found processes by allowing smartphones to send location information to the owner. Beyond personal use, the app also functioned as a travel companion, providing alerts to friends and family and assisting with vehicle rental and hotel bookings. The company also offered branding opportunities for businesses, providing dedicated screens and lead generation, along with a personalized dashboard for usage statistics. tag-a-bag operated in the Automotive & Mobility Technologies sector, serving consumers and enterprises in the travel and logistics industries.

Strategic signal

In March 2013, tag-a-bag's NFC labels officially went live, marking a significant step in the commercialization of its baggage tracking service. This development signaled the company's transition from testing to active market deployment, indicating readiness to offer its smart tag solution to a broader audience and validating its NFC-based technology for real-world application in the travel and logistics sectors.

Company Intelligence Q&A

When was tag-a-bag founded and by whom?

tag-a-bag was founded in January 2012 by Ran Rosin and Dori Chitayat.

What award did tag-a-bag receive?

tag-a-bag was the winner of the 2012 NFC-Forum innovation award.

When did tag-a-bag's NFC labels become commercially available?

tag-a-bag's NFC labels went live in March 2013, making their baggage tracking service commercially available.

What is the current status of tag-a-bag?

tag-a-bag is currently non-active, having ceased operations in January 2021.