Company Overview
Snapshot
Founded in March 2007, Todacell operates with 1–10 employees. The company has raised $4.35 million across four funding rounds from AfterDox and Joule Ventures. In December 2014, Todacell launched its self-service ad solution, Todaself, enabling app developers to manage and monitor ad campaigns.
Business overview
Todacell is a mobile advertising network that provides advanced technology for optimizing mobile advertising campaigns. The company's core products, including TodaVideo, Todaself, and Todabridge, aim to simplify mobile advertising for both advertisers and publishers. Todacell serves global markets, focusing on campaign management, monetization, audience targeting, and conversion optimization within the advertising and business software sectors.
Strategic signal
In December 2014, Todacell launched Todaself, a self-service platform designed for app developers to initiate and oversee their ad campaigns. This development signals Todacell's strategic move to empower developers with direct control over their mobile advertising efforts, potentially expanding its market reach and reinforcing its position in the mobile advertising technology landscape.
Log in to access full profile ›Company Intelligence Q&A
- What is Todacell's primary business?
- Todacell operates as a mobile advertising network, offering solutions for mobile advertisers and publishers to optimize their advertising campaigns globally.
- When was Todacell founded?
- Todacell was founded in March 2007.
- What was a key product launch for Todacell?
- In December 2014, Todacell launched Todaself, a self-service platform that allows app developers to launch and monitor their ad campaigns.
- How much capital has Todacell raised?
- Todacell has raised a total of $4.35 million across four funding rounds.