Toptix

Ticketing System

Business Software
Acquired (Inactive) by SeatGeek on Apr 2017 - closed due to acquisition

Company Overview

Snapshot

Founded in January 2000 by Eli Dagan and Yehuda Yuval, Toptix operates with 11–50 employees. The company was acquired by SeatGeek in April 2017.

Business overview

Toptix is a software development company specializing in white-label ticketing systems for the live entertainment and sports industries. Its core product, Standing Room Only (SRO), is a comprehensive platform that integrates ticketing, CRM, fundraising, and access control functionalities. SRO is designed to enhance the promotion, packaging, and sales of live entertainment and user experience products, enabling clients to manage ticket sales, subscriptions, memberships, merchandise, and donations, while tracking loyalty through a real-time CRM back-end and integrating with third-party products via its API. The company operates within the Business Software sector, serving the media, entertainment, sports, and events markets.

Strategic signal

In April 2017, SeatGeek acquired Toptix for $56 million. This acquisition marked a significant consolidation in the ticketing technology market, allowing SeatGeek to integrate Toptix's established white-label solutions and expand its enterprise offerings. The move signaled SeatGeek's strategic intent to enhance its B2B capabilities and broaden its reach within the live entertainment and sports sectors, leveraging Toptix's robust platform and client base.

Company Intelligence Q&A

What was the most significant corporate event for Toptix?
Toptix was acquired by SeatGeek in April 2017 for $56 million, marking a major exit for the company and a strategic expansion for SeatGeek in the ticketing technology market.
When was Toptix founded and by whom?
Toptix was founded in January 2000 by Eli Dagan and Yehuda Yuval.
What is the primary product offered by Toptix?
The primary product offered by Toptix is Standing Room Only (SRO), a comprehensive white-label ticketing system that includes CRM, fundraising, and access-control functionalities for live entertainment and sports.
What was a notable partnership secured by Toptix?
In March 2015, Toptix signed a five-year deal with The Royal Netherlands Football Association, expanding its presence in the sports sector.
What was the total funding raised by Toptix?
Toptix raised a total of $1 million in funding.

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