Trigo

Company Overview

Snapshot

Founded in January 2018 by Michael Gabay and Daniel Gabay, Trigo operates with 201–500 employees. The company has raised $204 million across 5 funding rounds from 10 investors.

Business overview

Trigo is a retail automation platform leveraging computer vision to enhance the shopping experience. The company's technology accurately identifies customer shopping items, facilitating a seamless checkout process. It also streamlines retail operations, helps prevent shoplifting, and provides valuable retail insights, opening avenues for new customer engagement within retail environments. Trigo operates within the Retail Platforms sector, focusing on in-store digitalization and serving the commerce and retail markets, particularly brick-and-mortar supermarkets.

Strategic signal

In November 2022, retail giant Tesco announced plans to open three autonomous stores powered by Trigo's technology, following the opening of another Trigo-powered London checkout-free store. This expansion signals strong commercial validation for Trigo's frictionless grocery retail platform and demonstrates a growing trend among major retailers to adopt advanced computer vision solutions to enhance customer experience and operational efficiency.

Company Intelligence Q&A

What is Trigo's core technology?

Trigo's core technology is a computer vision-based retail automation platform designed to identify customer shopping items with high accuracy, enabling a seamless checkout process and providing retail insights.

When did Trigo raise its C Round?

Investors included Red Dot Capital Partners and 83North.

Which major retailers have partnered with Trigo?

Trigo has partnered with major retailers such as Tesco, REWE, and ALDI Nord to launch autonomous and frictionless grocery stores in Europe, including the UK, Germany, and the Netherlands.

When did Trigo raise its A Round?

Red Dot Capital Partners led the round, with participation from Hetz Ventures.

What was a significant early partnership for Trigo?

In November 2018, Trigo Vision partnered with an Israeli supermarket chain to implement its cashierless store technology across 272 stores.