UP2CHOICE

Company Overview

Snapshot

Founded in September 2016 by Polina Plavnick, UP2CHOICE is a non-active company with 0 employees. The company ceased operations in March 2023.

Business overview

UP2CHOICE developed an AI-powered food and drink discovery platform designed to understand individual sensory perceptions, preferences, and needs. This user-centric platform combined big data, machine learning, and food science sensory evaluation methods to simplify decision-making for consumers regarding restaurants, food, and drinks. Operating within the Media & Entertainment Technologies sector, the company aimed to predict product appeal based on individual taste and provide live recommendations tailored to inventory, serving markets such as the United Kingdom, North America, and the United States.

Company Intelligence Q&A

What is UP2CHOICE's primary mission?

UP2CHOICE's mission was to predict whether a person would like a particular food or drink product before trying it, by understanding individual taste and other personal factors, and to provide live recommendations based on available inventory.

What technology did UP2CHOICE utilize?

UP2CHOICE leveraged big data, machine learning, and food science sensory evaluation methods to power its AI-driven food and drink discovery platform.

When was UP2CHOICE founded?

UP2CHOICE was founded in September 2016.

What is the operational status of UP2CHOICE?

UP2CHOICE is currently non-active, having ceased operations in March 2023.

Who founded UP2CHOICE?

UP2CHOICE was founded by Polina Plavnick.