Via Cool

Company Overview

Snapshot

Founded in March 2021 by Eran Gilat and Yoav Tomer, Via Cool operates with 1–10 employees. The company secured one funding round from one investor. In March 2021, Via Cool received seed funding from Capital Nature.

Business overview

Via Cool provides an AI-based solution designed to optimize the harvest, customer destination, logistics, and operations for fresh fruit and vegetable producers, distributors, and retailers. The company's core technology leverages AI to predict remaining shelf life and quality at various checkpoints across the supply chain, from field to shelf, without requiring changes to existing grower and distributor processes. Via Cool serves the agriculture and food industries, operating within the Agriculture & Food Technologies sector, with a focus on food safety, supply chain efficiency, and food waste reduction.

Company Intelligence Q&A

What is Via Cool's primary focus?

Via Cool focuses on providing an AI-based solution to optimize the fresh produce supply chain, from harvest to shelf, by predicting shelf life and quality.

When was Via Cool founded and by whom?

Via Cool was founded in March 2021 by Eran Gilat and Yoav Tomer.

What is the status of Via Cool?

Via Cool is currently non-active and ceased to operate in August 2025.

What problem does Via Cool aim to solve?

Via Cool aims to reduce food waste in the fresh fruit and vegetable supply chain, which has significant environmental and financial impacts, by providing accurate shelf-life predictions.

Which markets does Via Cool target?

Via Cool targets geomarkets including the United Kingdom, Israel, Europe, and the Americas.