Wandz.ai

Company Overview

Snapshot

Founded in April 2014 by Chemi Katz and Ohad Greenshpan, Wandz.ai operates with 51–200 employees. The company has raised $68M across 4 funding rounds from 9 investors. In November 2025, Wandz.ai was acquired by AB Tasty.

Business overview

Wandz.ai is a Business Software company that provides a real-time predictive AI platform designed to power adaptive customer experiences for online retailers and brands. Its core technology collects in-session, non-PII behavioral data and utilizes real-time predictive models to anticipate visitor intent, affinity, and next actions. This allows the platform to dynamically adapt on-site experiences, aiming to improve conversion, retention, and revenue for its clients in the e-commerce sector.

Strategic signal

In January 2024, Wandz.ai (formerly Namogoo) underwent a significant workforce reduction, laying off half of its employees as part of a strategic transition towards an AI-centric model. This move signals a decisive pivot in the company's operational focus, emphasizing advanced artificial intelligence capabilities to drive future growth and adapt to evolving market demands in customer experience optimization.

Company Intelligence Q&A

What strategic acquisitions has Wandz.ai made?

In July 2021, Wandz.ai acquired Remarkety to expand its digital journey continuity platform. Previously, in May 2020, the company acquired Personali for its behavioral analytics capabilities.

What was the impact of the workforce reduction in early 2024?

In January 2024, Wandz.ai (formerly Namogoo) fired half of its employees as part of a transition to an AI-focused strategy.

When did Wandz.ai (formerly Namogoo) receive recognition for its workplace environment?

In September 2019, Namogoo was named Dun & Bradstreet's Most Desirable Startup to Work for in Israel.