Company Overview
Snapshot
Founded in January 2012 by Yaron Rosenbaum and Ohad Ouziel, WhatsOn operates with 1–10 employees. The company is currently in a Pre-Funding stage.
Business overview
WhatsOn offers a SaaS platform designed to enhance engagement for broadcasters, format owners, second-screen application providers, and brands. Its core technology leverages real-time social tracking, big-data analysis, and profiling to curate and distill high-quality social feeds for end-users. The platform also provides broadcasters and brands with insights into viewer sentiment and generates targeted advertising data, operating within the social media, advertising, and entertainment sectors.
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- What is WhatsOn's primary business model?
- WhatsOn operates on a B2B business model, providing its SaaS solution to partners such as broadcasters and brands.
- What is the core technology behind WhatsOn's platform?
- WhatsOn utilizes advanced big-data and profiling technology for real-time social tracking and analysis, enabling the curation of social feeds and generation of targeted advertising data.
- Who are the founders of WhatsOn?
- WhatsOn was founded by Yaron Rosenbaum and Ohad Ouziel.
- In which markets does WhatsOn primarily operate?
- WhatsOn targets a global market for its platform.