WhiteSmoke

Company Overview

Snapshot

Founded in January 2002 by Hilla Ovil-Brenner and Liran Brenner, WhiteSmoke operates with 11–50 employees. The company has raised a total of $30,000,000 across one funding round from 6 investors. In January 2013, WhiteSmoke completed a reverse merger with Eldan Tech on the TASE.

Business overview

WhiteSmoke develops English-writing technologies, focusing on products that enhance and correct grammar, spelling, and writing style. Its core products leverage natural-language processing technology and patented artificial-intelligence algorithms for text analysis. The company serves various markets, including consumers, SMBs, and enterprises, operating within the Education & Knowledge Technologies sector, particularly in learning and self-learning applications.

Strategic signal

In early 2021, WhiteSmoke explored a strategic pivot towards the blockchain and cryptocurrency market, including evaluating a US listing, as evidenced by news in January and February 2021. This indicates a significant shift in the company's strategic direction, moving beyond its core English correction software into emerging technology sectors, signaling an attempt to capitalize on new market opportunities and potentially attract a different investor base.

Company Intelligence Q&A

What is WhiteSmoke's current operational status?

WhiteSmoke is currently non-active and ceased to operate in August 2024.

When was WhiteSmoke founded and by whom?

WhiteSmoke was founded in January 2002 by Hilla Ovil-Brenner and Liran Brenner.

What was a significant corporate event for WhiteSmoke in January 2013?

In January 2013, WhiteSmoke completed a reverse merger with Eldan Tech on the TASE.

Did WhiteSmoke make any acquisitions in 2016?

Yes, in June 2016, WhiteSmoke acquired GMS Digital.

What strategic direction did WhiteSmoke explore in early 2021?

In January and February 2021, WhiteSmoke explored entering the blockchain and cryptocurrency market, including evaluating a US listing.