WisePhone

Senior-friendly Smartphone App

Non Active, Dec 2016

Company Overview

Snapshot

Founded in January 2014 by Elran Bor, WisePhone operates with 1–10 employees. The company's primary focus is on developing mobile applications. WisePhone was noted in April 2014 for its innovative approach to making smartphones accessible for seniors.

Business overview

WisePhone develops a mobile application designed to transform complex smartphones into user-friendly devices specifically tailored for the senior population. Its core technology adapts existing smartphone interfaces with features such as large, easy-to-read displays, touch buttons that mimic physical push buttons, and adjustable speaker volumes for the hard of hearing. The app also includes a sophisticated S.O.S. system that provides location-based alerts to predesignated contacts during emergencies. WisePhone operates within the mobile and telecom technologies sector, serving the B2C market with a focus on accessibility for seniors.

Strategic signal

In April 2014, WisePhone garnered attention for its innovative approach to smartphone accessibility for seniors. This early recognition highlighted the company's potential to address a significant market need by adapting existing technology for an underserved demographic, signaling a strong initial product-market fit and a forward trajectory focused on user-centric design in mobile applications.

Company Intelligence Q&A

When was WisePhone founded?
WisePhone was founded in January 2014.
Who founded WisePhone?
WisePhone was founded by Elran Bor.
What is WisePhone's primary product?
WisePhone offers a mobile application that converts complex smartphones into senior-friendly devices, featuring large interfaces, easy-to-operate touch buttons, and an SOS system.
What market does WisePhone target?
WisePhone targets the B2C market, specifically focusing on the senior population to enhance smartphone accessibility.
What was a notable early mention for WisePhone?
In April 2014, WisePhone was featured on Geektime for its innovative solution in making smartphones accessible for the elderly.