Company Overview
Snapshot
Founded in January 2014, PlaceBI operates with 1–10 employees. The company was welcomed at the E-Commerce & Innovation in Retail Conference in April 2016.
Business overview
PlaceBI is a business software company specializing in geolocation. It utilizes proprietary algorithms to identify real-world locations visited or stayed at by smartphone users. The core technology processes various signals, including Wi-Fi, beacons, and behavioral and contextual data, to uncover location names, functionality, and metadata. PlaceBI serves markets requiring continuous, real-time, and predictive place information, operating within the advertising platforms, sales & marketing solutions, and mobile technology sectors.
Strategic signal
In April 2016, PlaceBI, then operating as Woorlds, was welcomed at the E-Commerce & Innovation in Retail Conference. This event signals early industry recognition and potential for strategic partnerships within the retail and e-commerce sectors, highlighting the company's relevance in leveraging geolocation for business innovation.
Log in to access full profile ›Company Intelligence Q&A
- What is PlaceBI's primary focus?
- PlaceBI focuses on signal analysis for real-world geolocation, using proprietary algorithms to identify where smartphone users visit or stay.
- When was PlaceBI founded?
- PlaceBI was founded in January 2014.
- What technology does PlaceBI use?
- PlaceBI processes a large number of signals, including Wi-Fi, beacons, and behavioral and contextual signals, to identify and describe locations reliably.
- What was a notable early recognition for the company?
- In April 2016, PlaceBI (then Woorlds) was welcomed at the E-Commerce & Innovation in Retail Conference, indicating early industry interest in its geolocation technology.
- What markets does PlaceBI target?
- PlaceBI targets enterprises within the Enterprise & Professional Services sector, offering solutions in advertising platforms, sales & marketing, and mobile technology.