Worthy

Online Auction House for Diamonds, Diamond Jewelry and Luxury Timepieces

Retail Platforms
Non Active, Jan 2025 ceased to operate
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Company Overview

Snapshot

Founded in April 2014 by Benny (Ben) De-Kalo, Worthy operates with 51–200 employees. The company has raised $8M across two funding rounds from one investor. In October 2023, Worthy announced its merger with CIRCA, a significant move in the secondhand luxury jewelry market.

Business overview

Worthy is an online auction house specializing in diamonds, diamond jewelry, and luxury timepieces. The company provides a platform for sellers to submit their valuables for market value analysis, professional photography, and GIA grading before being auctioned to targeted buyers. Worthy facilitates the entire process, including insured shipping and payment processing, operating within the Retail Platforms sector, specifically targeting the consumer goods and jewelry markets.

Strategic signal

In October 2023, Worthy announced a merger with CIRCA, another prominent player in the secondhand luxury jewelry market. This strategic consolidation indicates a move towards strengthening market position and expanding reach within the luxury resale industry, suggesting a significant shift in the competitive landscape for investors and innovation teams tracking the sector.

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Company Intelligence Q&A

What is Worthy's primary business?
Worthy operates as an online auction house for diamonds, diamond jewelry, and luxury timepieces, facilitating sales through a comprehensive platform that includes valuation, grading, and auction services.
When was Worthy founded and by whom?
Worthy was founded in April 2014 by Benny (Ben) De-Kalo.
What was a significant recent corporate development for Worthy?
In October 2023, Worthy announced its merger with CIRCA, combining two significant players in the secondhand luxury jewelry market.
What was Worthy's last disclosed funding round?
In October 2015, Worthy raised $8M in a Series B round led by Carmel Ventures, as reported by.
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