Zinc Protocol
User-centric, Blockchain-based Advertising Protocol
Company Overview
Snapshot
Founded in March 2018 by Daniel Trahtemberg, Zinc Protocol operated with 1–10 employees. The company secured funding across one seed round. In April 2023, Zinc Protocol ceased operations.
Business overview
Zinc Protocol developed a user-centric, blockchain-based advertising protocol designed to empower users with control over their data shared with advertisers and reward them for ad engagement. The company aimed to enhance the monetization of digital real estate for developers, reduce ineffective advertising spend, and mitigate fraud within the advertising industry. Operating within the Business Software sector, Zinc Protocol focused on advertising platforms, mobile technology, and DLT & Blockchain solutions, serving both B2C and B2B markets including advertisers, publishers, and mobile software developers.
Strategic signal
In April 2023, Zinc Protocol ceased operations, indicating a significant shift in its business trajectory. This event signals to investors and innovation teams that the company's blockchain-based advertising model did not achieve sustainable viability, leading to its discontinuation.
Log in to access full profile ›Company Intelligence Q&A
- What is Zinc Protocol's primary focus?
- Zinc Protocol focuses on a user-centric, blockchain-based advertising protocol that allows users to control data sharing and earn rewards for viewing ads, aiming to reduce ad fraud and improve monetization for developers.
- When was Zinc Protocol founded?
- Zinc Protocol was founded in March 2018.
- Who founded Zinc Protocol?
- Zinc Protocol was founded by Daniel Trahtemberg.
- What is the current operational status of Zinc Protocol?
- Zinc Protocol ceased operations in April 2023.
- What products does Zinc Protocol offer?
- Zinc Protocol offers products including Zinc Wallet, Zinc Protocol, and Zinc App.