Awear is the "new generation" of loyalty for fashion customers. Awear is an air-mileage program for clothing - rewarding customers for actually wearing the brand and being the brand's presenters. A small Tag in the garment "identifies" movement and customers collect "mileage" - different places, different rewards (wearing the garment in a fashion event means more rewards than wearing in a coffee shop). The brands get highly valuable market intelligence about items usage post-sale.
We bring the edge of IoT (Internet of things) technology to the fashionista world.
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