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Lital Shoshan Idel

CEO at LSI - Business Strategy & Marketing Agency

About

Very much like a child - a business is born, and from that moment on needs constant attention and care. You watch it grow, harness all your enthusiasm in making it become all that it can be, and watch it with pride and hope as it grows. As with children, you want the best professionals taking care of your business. Behind the scenes - a little about Lital: Holds an MBA from Heriot-Watt University, Edinburgh, Scotland and a Bachelor degree in marketing and advertisement from Sapir Collage. For more than a decade I've spent all my time in accumulating multidisciplinary experience in the many aspects of the business world. My career path went through Media planing in leading advertisement agencies and continued into the exciting world of marketing. The road led me to various business positions until I decided it was time to blaze my own trail. I supported businesses from small to enterprise, designed and implemented campaigns from scratch. I helped create visions, lay down infrastructure and handle manpower, strategic planning and business development. I've helped clients create partnerships, identify business opportunities and walked them through complicated decision making utilizing creativity and out of the box thinking. These efforts were made possible through strong negotiating skills developed over years of experience and strong interpersonal skills. Through all of this I was able to achieve clients' objectives, increase profits, expend customer base and show true results. Experience has also taught me how much the ability to listen is vital for good communication and interaction. I've learned that business owners know best what's right for them and that they have all the right answers laid before them. It only takes the right direction to make sure that the right choices are made. Come with an open mind and be ready for success. website: www.litals.com www.litals.co.il

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