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Tal Leizer

CEO and Founder Practical Innovation Product Innovation Expert Product Development Expert Trend Consultant

About

Tal Leizer is an expert of innovation and new products development. Tal leads a unique way of innovating the practical way, in which she professionally combines the two important aspects: "What to do" (the innovation idea) with "How to do" (the "recipe" to make it happen). The practical attitude towards innovation was developed after years of experience as a client looking for efficient innovation process. Eventually Tal established an efficient way by herself, and after numerous successful new products launches she decided to share her idea with others - to help companies find and develop their growth engines. The company she established - Practical Innovation, works hand by hand with clients from the moment they decide about the innovation process till the product is on the shelf. Practical Innovation is one of Israel's leading innovation companies. It was founded in 2008 with the explicit goal to induce practicality into the world of innovation, and provide customers with innovation processes all the way from the creation of a new product concept to the product launch. We introduce our clients to practical ideas only. Any innovative new idea that we present comes with a detailed "recipe" explaining the recommended way in which to produce it. This "recipe" enables the im

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